Senior Expert Tracking Engineer (m/f/d)

Job-ID: 11874

Location:

Krefeld, NW, DE, 47809

We do everything we can to make the lives of pets and pet parents easier, better and happier: Happier Pets. Happier People. We achieve this because we know our customers better than anyone else – because we are pet friends like them. This mindset has made us Europe’s number one in pet supplies – a position we are determined to strengthen. That's why we are looking for people who take responsibility, think boldly, and want to grow with us. Do you want to shape the future of retailing? Welcome to Fressnapf!

What you will do with us

In close alignment with diverse stakeholders, you define comprehensive tracking standards and scalable data architectures for our web and native app environments.
Together with native app developers, you design and maintain mobile measurement setups across iOS and Android, including deep links and attribution.
You develop and maintain our server-side Google Tag Manager setup alongside client-side containers to ensure seamless first-party data processing.
You drive the end-to-end Amplitude implementation by building structured event taxonomies, detailed tracking plans, and robust data governance models.
You test new application releases for tracking accuracy, analyze bugs with precision, and drive timely fixes with software engineering teams.
To safeguard reporting integrity, you continuously monitor tracking data quality against Snowflake, proactively resolving data gaps and pipeline breaks.
You translate business and product initiatives into technical tracking requirements, aligning measurable goals with digital analysts and product managers.
You empower cross-functional teams with actionable data analyses to support evidence-based decisions, documenting all architecture concepts transparently in Confluence.
You actively leverage AI tools like Claude to accelerate implementation tasks, automate validation tests, and streamline technical documentation processes.

What you will bring with you

You bring over five years of professional experience in digital analytics implementation or tracking engineering within complex digital platform environments.
You have solid hands-on experience in tracking native iOS and Android applications, including practical network debugging using tools like Charles.
Proven expertise in server-side tracking setups using server-side Google Tag Manager or equivalent enterprise architectures distinguishes your profile.
You possess advanced Google Tag Manager skills, including custom template development, paired with a solid working command of JavaScript and SQL.
Practical experience validating data pipelines with Snowflake or equivalent cloud data warehouses, alongside a solid grasp of GDPR and TDDDG, is required.
You demonstrate strong analytical thinking and work independently, setting priorities proactively and escalating critical project risks at an early stage.
Confident communication skills enable you to collaborate effectively across technical development teams as well as commercial business stakeholders in fluent English.

Nice to have:

Experience with Amplitude, mobile attribution tools like Adjust, JSON Schemas, and A/B testing implementations brings distinct added value to your daily work.
Practical exposure to Python, Linux, reading Swift or Kotlin code, technical AI tools like Claude, or German language skills perfectly completes your profile.

Why join us?

Your freedom: pro rata mobile working and flexible working hours
Your team: open, familiar, appreciative culture including team events
Your environment: dynamic, innovative and agile working environment
Your role: high level of personal responsibility and freedom to implement your ideas
Your development: regular trainings and seminars in our academy
Your four-legged friend: dogs are welcome in our offices (campus)
Your health: numerous offers for preventive care, fitness, Yoga@work, etc.
Your benefits: employee discounts, company leasing bikes, company pension plan and much more

Does the job advertisement sound interesting to you?

Then apply now! Together with your passion, we can make a big difference to make the coexistence of people and animals easier, better and happier.

This position will be filled at Fressnapf Tiernahrungs GmbH within Fressnapf | Maxi Zoo.